L I N G E R I E

We served as consulting Creative Director for several lingerie brands, focusing on elevating brand positioning through sophisticated visual direction while maintaining authenticity and inclusivity. Each project required a delicate balance of refinement and accessibility to enhance market position.

The work demanded careful attention to maintaining brand values while elevating the visual presentation to support premium market positioning and facilitate successful acquisition.

We collaborated closely with photographers, stylists, and production teams. This coordination resulted in imagery that successfully balanced sophistication with authenticity, creating a visual language that resonated with both existing customers and new premium market segments.